Donald Trump is authentic. What you see is what you get. Forget his bad qualities — what can leaders learn about communicating authentically when authenticity = credibility? This blog examines that issue.
There’s an old saying that “sex sells”. Recently, a mining executive made this declaration when defending a highly controversial video he approved. It’s not getting the response he wanted.
It’s funny how things go full circle. 27 years ago, I walked through the front door of my residence apartment at Canadore College in North Bay, Ontario — and a gregarious wall of a man […]
Former journalist Dan Lyons wrote a scathing book about the tech sector based on his experiences. But, is his experience the exception or the rule? Is he to blame for not doing his research before taking the job to see if it was a good fit? Anyone thinking about jumping to tech should read this blog first.
Your phone rings. It’s a reporter. They want to interview you as an expert – an incredible opportunity. But, you’re not ready and you’re panicking. This post will help you prepare in less than two hours. Buckle up.
Many people don’t know the difference between a columnist and a reporter. Well, if you plan on attacking a newspaper over its coverage, you better know what you’re talking about to avoid looking like an idiot.
Earned media coverage is often the forgotten part of a corporate marketing strategy — despite being the most effective in reaching core audiences.
Napoleon said “Never Interfere With an Enemy While He’s in the Process of Destroying Himself.” That’s what Uber is doing with the taxi industry as we recently saw in Toronto.
There are about 50% fewer journalists today compared with 25 years ago — with more jobs disappearing by the week. Has journalism crossed the tipping point. Can it be saved?
You see that middle-aged woman sitting in front of you at the coffee shop? She’s a reporter. Maybe not for a newspaper. But, she has an iPhone that records and 800 followers on Twitter.