When it comes to PR blunders, no other industry has experienced huge ones like the tech sector. Here are 5 biggies we can all hopefully learn from.
It started with Rob Ford. Then it was Donald Trump. Now, it’s Kellie Leitch. These are politicians who have hijacked news cycles to reach audiences. Media owners love the clicks. Journalists hate being manipulated. Welcome to the latest trend in politics.
We could have moved anywhere with our business — but we chose the Waterloo Region. I’m not a programmer and don’t own a tech company. You see, this area may be rooted in tech but it’s much more than that. It may be the best kept secret in Canada. Read on…
Donald Trump has taught us than an insincere apology can do more harm than good. This blog posting goes over the lessons any leader can learn about how to effectively apologize in a crisis situation.
There’s an old saying that “sex sells”. Recently, a mining executive made this declaration when defending a highly controversial video he approved. It’s not getting the response he wanted.
It was 7 years ago today I walked away from the CBC (Canadian Broadcasting Corporation). I always wanted to start a company that helps organizations and people tell their stories more effectively. So, with the […]
It doesn’t matter how many scandals the IOC and the Olympics suffers — the brand seems to be impermeable. It’s Teflon. Nothing sticks. And, we’re to blame — the people who watch while turning a blind eye to the scandals.
What kind of leaders connect with you? Which ones don’t? In many cases, you don’t know why. It most often has to do with communications style and the use of inclusive words.
Strombo is out and it looks like MacLean is back in at Hockey Night in Canada. But don’t blame Strombo. This is a classic tale of management losing site of their target audience — a lesson you can learn from.
It’s funny how things go full circle. 27 years ago, I walked through the front door of my residence apartment at Canadore College in North Bay, Ontario — and a gregarious wall of a man […]